It’s not that we don’t want to grow up; we just don’t want to grow old.
Silver is a magazine at the beating heart of the 50+ generation. We – the Generation X-ers, the moon landers, the ravers and acid takers, the punks and hippies, the intrepid travelers, the foodies, fashionistas, freelancers and fanatics – we don’t subscribe to getting old, and we’re staking our claim on the future.
The world is changing.
We live longer, fitter, fuller lives and it’s high time there was a magazine that reflected that.
Sam’s a journalist, editor and publisher, and after taking a look at her ever-growing march of silver hairs and deciding she was damned if she was going to roll over and disappear, Sam created Silver Magazine for all those in their 50s, 60s and up who wouldn’t be caught dead reading Saga (sorry Saga – we know you have readers who love you). Silver is full of the stuff Sam wants to read about and she hopes it hits the right notes for other silvers out there too.
If anyone’s glorious writing makes the heart sing and whose insouciance epitomizes the metaphorical two fingered salute we feel ‘traditional aging’ deserves better, we’d be surprised. Acting as style setter and Grande Dame for our writing team we are thrilled to count Julie as one of the founding team members at Silver. Watch out for some of her pithy craft heading your way.
Do any of the clever, handsome McGann devils actually need any kind of introduction? We think not. We are thrilled to have Joe as part of the team at Silver and when he’s not busy acting or hanging out with Sting making musicals, Joe’s the official ‘voice of Silver’. Listen out for his dulcet tones coming to you in our video soon.
Ian Lucas created a travel business 21 years ago which continues to grow and thrive, and his entrepreneurial instincts keep leading him to new waters. His production company’s feature film ‘Home for Christmas’ was a #1 hit on Amazon Prime in 2017 with over 14m views. An award-winning ‘Entrepreneur of The Year’, Ian’s working some of his magic on the Silver Travel Club. As a man who likes all the good things in life, we couldn’t think of a better person to make this happen!
Caraline has provided strategic marketing counsel to a broad range of companies, from dot com start-ups to major household names such as Adobe, Samsung, Fujifilm, O2, Checkatrade and the DTI winning over 60 PR and business awards for her campaigns. With two lifetime achievement awards under her belt and the best black book in the business, she is Silver’s marketing guru.
Keeping us all on the straight and narrow and making the money side work is Julia, whose background in accountancy and finance stretches across several decades. She specializes in clients in the entertainment, events and publishing industries and has some very famous names in her stable. As accounts director we know we’re safe in Julia’s hands, as do our investors and stakeholders. Her surname ought to be Peaceofmind.
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